Le Tri, c'est chic.
Following last year’s campaign about recycling in the city of Geneva (Switzerland) in which 3 patterns imitating luxury brands were used on recycling bags, I had to recreate objects with the same patterns. The concept is that recycling is chic and trendy.
Client : Geneva City
/ Agency : M&C Saatchi
/ Ad : Vincent Schäublin
/ 3D/CGI & Post : Dominique Piccinato